Buying an apartment off-plan

Egerton Place

Nichola dreamed of owning an apartment, but she wasn't sure if she could afford to with shared ownership and was nervous about buying off-plan. She explains how she found the buying process with Moat Homes.

How did you find out about shared ownership?

I attended a shared ownership event and was advised how best to proceed, in regards to how much I could afford and the best way to do it.

How did you decide that shared ownership was right for you?

After speaking to numerous different people at the shared ownership event, they recommended different companies who offered shared ownership. After applying online I was originally told I couldn't afford it, however after emailing Ben and explaining I had a mortgage in principle agreed, Ben called me and we spoke things through. It then came to light that I had entered some of my information wrong and we then started the ball rolling.

When you saw your new home for the first time, how did it make you feel?

I didn't view my home until about two weeks before I moved in, so I purchased it off plan. I felt like I had walked into a home that I would have designed myself when I saw all the furnishings etc. The colour scheme was what I would have picked if I had a choice. 

What do you love about your new home?

I love the feeling of it being mine and that I have been able to purchase this all on my own. 

What would you say to someone thinking about buying a home with shared ownership but wasn’t sure?

I would say 100% go for it. It gets you on the property ladder and it is a really easy process! Ben made the process so streamlined and easy, even with queries down the line after buying he will always try and help point you in the right direction! 

For more information about our London homes for shared ownership visit our county pages or email


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